How to write a marketing CV

Tips on writing your CV.

Your CV is your advertisement to the employer about yourself. The CV needs to sell your worth and value to the employer to see how you fit in with the company and to invite you to an interview.

For marketing graduates, this is something that you need to learn and keep tweaking over your career. In London, it is estimated that there are approximately 100 applications for a position, which will be short listed to about 3-5 candidates and then with one succession into the marketing position.

So it is important that you learn to sell yourself on your CV.

Provided below are rules of thumb for writing a marketing CV.

Keep it short
Keep it short, but sell them the most important things they need to know about you. Keep it to 2 or 3 pages max, but sell your strongest points that will benefit the company.

Sell your 3 strongest points
Know where your strengths lie. Conduct a SWOT analysis of yourself and then draw out the strengths that you have. Choose the three you feel are the most important and outline the benefits that they provide.

After outlining the benefits, sell the benefit of your strengths.

Relate your work experience to marketing and administration.
This shows employers how experienced you are in the office environment and your skill set level for the marketing profession. Administration duties include:

• Filing
• Typing
• Client facing
• Task Management
• Project management
• You can do this by keeping it straight to the point.
• Situation
• Action
• Result
• Reporting
• Problem solving

Formatting
Make your CV easy to read for the employer. You will need to convey the message you want the employer to receive by highlighting your strongest and beneficial points throughout your CV, as most employers will skim read a CV. By highlighting

Things you should always include on your CV

• Name
• Specialist title
• Address
• Contact details – Phone number and emails
• Your education
• Your strongest points
• Your professional descriptive profile.
• Your professional experience
• Your references

Attention to detail
Be sure that when you complete your CV, that it is perfect in every aspect to give you the edge over the others who are going for a similar position. A checklist has been provided below for your assistance.

Checklist
• Spell check
• Fonts
• Underlines
• Bolding
• Alignment
• Text size
• Grammar
• Look and feel

For a CV that will get you more interviews, you can receive an information pack simply by clicking here.

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